Channel development services Sales channel development
We offer you a hybrid solution
At Springboard35 we help you to carry out your channel development strategy. We have a network of partners with whom you can expand your sales channels quickly and safely. This reduces the cost of acquisition (CAC) and support difficulties (SLA), allowing you to expand your income in a more comfortable and simple way.
The service we offer at Springboard35 is compatible with global ISVs (resellers, integrators, MSPs…) that offer a wide variety of technological solutions. In this sector, expansion usually sacrifices direct sales and gives preference to channel development. But we want you to have it all.
Save time and resources by taking advantage of the strength of the local partners and alliances that we already have.
Our team will approach businesses and trade events directly, gather information and build a potential customer base.
Generally, if a business partner does not make sales in six months, your product or service may become a catalogue product. At Springboard35 we avoid this.
Our successful methodology offers optimal incorporation to the new channel, as well as follow-up reports that keep you informed on progress and co-selling programmes, and the generation of leads through our SDR service.
Internalisation and prospecting
Sessions for the team to study and learn your product.
Identify potential and promising partners and types of contract (NDA’s, EULA’s, SLA’s…)
Forge alliances from the different departments.
Agree on launch, margins, support levels and terms and conditions.
Design appropriate strategies for each collaborating partner and formulas to minimise conflict between channels.
Conduct working sessions with the new partners to master the sales cycle and translate marketing materials.
Automate everyday processes and create tracking report templates.
Communicate the success stories and keep motivating the new partners so as to maintain relations.
Our Channel development services
Benefit your technology company from our channel development services by expanding your commercial alliances with ISVs: resellers, integrators, MSPs...